AI LAB
ARTIST-LEDTHE BEST AI ARTIST WAS AN
artist
BEFORE AI.
Building on her work in fine art photography, Katrina Dobbermane expanded her artistic practice into digital image-making and filmmaking, completing a program in Digital Visual Creation.
She continues to explore new technologies and develop her expertise across creative disciplines. Whether working with photography, film or generative AI, she brings the same artistic vision, technical precision and attention to storytelling, aesthetics, emotion and visual continuity.
Her versatility across traditional and emerging techniques allows her to develop bespoke creative solutions, selecting or combining the most appropriate methods according to each project's ambitions, requirements and values.
The best AI artist was an artist before AI.
Building on her work in fine art photography, Katrina Dobbermane expanded her artistic practice into digital image-making and filmmaking, completing a program in Digital Visual Creation.
She continues to explore new technologies and develop her expertise across creative disciplines. Whether working with photography, film or generative AI, she brings the same artistic vision, technical precision and attention to storytelling, aesthetics, emotion and visual continuity.
Her versatility across traditional and emerging techniques allows her to develop bespoke creative solutions, selecting or combining the most appropriate methods according to each project's ambitions, requirements and values.
- CREATIVE DIRECTION. Concept, brand aesthetics and art direction, from idea to delivery.
- BRANDED FILMS & STORYTELLING. Cinematic films built around your brand, with products placed naturally in the story.
- CAMPAIGN VISUALS. Still and motion imagery for advertising and communication, in line with the brand's visual identity.
- PRODUCT IMAGERY. Packshots, still life and lifestyle scenes, photorealistic or conceptual.
- SOCIAL MEDIA CONTENT. Short-form films and images for daily digital communication.
Making of
THE DOWNWARD SPIRAL
the only way out is through.
mood
psychological
sensory
dark
sensual
production pipeline
- intention
- research & references
- script
- creative & artistic direction
- moodboard
- character & location sheets
- shot list
- brand & product placement
- generating the rushesprompting every movement, every emotion
- character, voice, light & location continuity
- sound design
- post-production